You may have heard the term email signature, but that doesn’t mean you have one (or that you even know what it means)
An email signature is the little section at the end of an email you use to sign off. Obviously, you can just sign your name, but you may have noticed that most professionals include things like a headshot, website, social media links, or a job title.
Not only does this look more professional, but it also makes it easier for people to interact with you and your brand, especially if you include links to your website, your socials, or any projects that you’re currently working on. It’s a great way to establish your brand, and do a little bit of free marketing every time you send out an email.
Using an email signature also combines a personal touch with professionalism, which leads to trust. In a world of AI and spam emails, a signature with a headshot helps people take you seriously. This is particularly important if you are cold emailing or pitching and you actually want to get a response.
Plus, having an email signature saves you a lot of time. You have an automated way to end every email that already includes your contact info, your name, and links to learn more about you.
However, not all email signatures are created equal – and getting yours right can help you build a better reputation and connect with the right people. We’ve put together some tips and strategies for creating an email signature that consistently wows recipients.
Below are seven tips for creating a great email signature.
1. Find the Signature Settings in your Email Account
Chances are, whatever email provider you currently use offers email signatures.
These won’t all be heavily designed or aesthetic, but…
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