February 2023 - Page 8 of 9

EZ Texting Review – What Makes EZ Texting Great and Where EZ Texting Falls Short

EZ Texting is a business text messaging service for many industries, from construction and home services to government and real estate. With its marketing, customer service, and HR solutions, you can use EZ Texting to increase workflow across every area of your business and ensure a high ROI.

EZ Texting also has extensive text messaging tools, templates, and contact management, so you can segment your contacts and make automation a breeze.

EZ Texting Compared

EZ Texting did not make our top list of the best business text messaging services, though it is still a solid option. SimpleTexting is the most versatile on the list, as it can be used for sales, marketing, mass messaging, and one-on-one texting. Try it free for 14 days.

SimpleTexting – Best texting service for marketing and sales
Textedly – Best for bulk texting
OpenPhone – Best for unlimited calling and texting
Podium – Best for text-to-pay
Sendinblue – Best for texting combined with email services

About EZ Texting

EZ Texting offers comprehensive solutions for business text messaging services in various industries. EZ Texting’s features make it easier to manage contacts and drive engagement.

EZ Texting’s comprehensive suite of products includes text messaging, contact management, templates and design tools, analytics and reporting, text campaigns, and list growth tools.

EZ Texting Health and Stability

EZ Texting was founded in 2005 and is headquartered in California as a privately traded company. EZ Texting has five investors, with one lead investor being CIBC Innovation Banking, which has raised $51 million across four funding rounds.

As of 2022, EZ Texting employs 100-250 people across the United States. With a…

Episode 2004 Scott Adams PART2: Alternative WEF, Dogbert Takes On Canada, Biden Documents Scandal & More

Content:

CNN ratings at nine year low
Dilbert today on Jordan Peterson’s situation
Social media is a drug
Medical school rankings based on diversity
Sweden’s pandemic success
My tragic lack of skills
If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topicsto build your talent stack, please see scottadams.locals.com for full access to that secret treasure.

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How to Master the Future:

You know what happens when you decide to sleep late. You will rush when you get up. You will splash water on your face. Do something with your hair. Throw on a shirt. And show up stinky for your first video meeting, pretending you smell fresh.

You master the future with decisions you make now.

A crystal ball into the future:

Benjamin Franklin was wrong when he said, “In this world nothing can be said to be certain, except death and taxes.” I’m certain your next decision will impact your future.

The future is predictable. Here’s an example. My feet rest under my desk. It’s 5:00 a.m. My hand holds a fountain pen to paper in my journal. I predict words will appear soon. They might be stupid. I might think they’re brilliant (That’s usually dangerous). But they will show up.

Attitude and action both impact life. Decisions about actions are trumped by how you choose to show up. Attitude impacts quality of life more than action, but both are essential. Action changes things. Attitude changes you. Gratitude, for example, makes a difficult life feel better and provides energy to see and act.

Decisions are impotent and fruitless until you act.

The power of a decision is action.

Progress into the future:

Fog always lays thick in the distant valley. Near-term life is clearer than distant.

You get crazy when you wander too long in a fog-clouded future.

Progress is simple when you live in fog. Turn on your fog lamps and drive on. The next 50 feet appear while you drive.

Go as far as the fog lamps see.

“Remember then: there is only one time that is important—now! It is the most important time because it is the only time when we have any power.” Leo Tolstoy

What will you create now?

Still curious:

6 Ways to Honor Your Future Now

Future-Back: How Leaders Create the Future Today

10 Ways to Change the Future Today

How To Change The Future

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TextMarks Review – What Makes TextMarks Great and Where TextMarks Falls Short

Although email marketing is thriving, SMS marketing has swiftly become just about as popular. TextMarks provides a simple way to send out mass text messages to generate leads, share information, or offer promotions to customers.

TextMarks assists various industries with its easy-to-use mass text marketing tool, including nonprofits, education, and healthcare. Depending on your plan, you can send unlimited messages with as many custom keywords as needed per month.

TextMarks Compared

TextMarks did not make our top list of the best business text messaging services. SimpleTexting is our top suggestion for most businesses because of its versatility, allowing for everything from mass marketing to two-way texting. Try SimpleTexting free for 14 days.

SimpleTexting – Best texting service for marketing and sales
Textedly – Best for bulk texting
OpenPhone – Best for unlimited calling and texting
Podium – Best for text-to-pay
Sendinblue – Best for texting combined with email services

Learn more about our picks for the best business text messaging services.

About TextMarks

TextMarks is a text messaging marketing platform prioritizing mass SMS communications. It also lets businesses create text campaigns for customers to text for more information or text keywords to garner a specific SMS action from your business.

TextMarks’ offerings are suited for businesses in a wide range of industries, like real estate or event planning. Whether you want to enhance customer communications or build a solid lead generation system, TextMarks software could bridge the gap between your business and your audience.

TextMarks Health and Stability

TextMarks Inc. is a California-based company founded in 2007. It’s holding firm in the business texting market 15 years later, although…

Episode 2005 Scott Adams: Pretending To Care About Kids, Bill Maher & CNN, China Can’t Make Chips

Content:

Bill Maher to slightly join CNN
Kids getting dumber because of smartphones?
Dan Crenshaw’s strong anti-fentanyl stance
China’s state managed manufacturing system
Excess COVID deaths or psychogenic death?
MSNBC Yasmin Vossoughian’s Myocarditis
If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topicsto build your talent stack, please see scottadams.locals.com for full access to that secret treasure.

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Testimonial Advertising: Customer feedback as promotion

…and the three things to help keep you from losing your mind.

Pensive female it professional with curly hair thinking on solution sitting at laptop device in stylish coworking space.Concentrated graphic designer working freelance and using computer with internet

I don’t know about you, but my relationship with social media falls into the love-hate category.

It’s so easy to get caught up servicing your clients and the day-to-day grind that truly…social media and marketing your business quickly moves to the back burner.

And I’ll get really honest and admit that when I’m on social media sometimes, I tend to get caught up in the scroll and look to see what my competitors are doing…and then beat myself up for not being as creative as they are…or that I should have spent more time recording a video, etc. etc.

Have you ever felt that way?

I know you have, which is why I’m here to tell you that 1) you’re not alone and 2) you’ve got to keep things simple when it comes to marketing your business on social media.

I tell my clients you need to think of social media as your digital business card.

When you meet someone who learns about your business (whether that be in the online space or face-to-face), you know as well as I do that the first thing they will do is hop on their Google search bar and type in your name or your business to learn more about you.

Here’s the top three things you need to do to keep social media simple and your messaging unique and memorable:

1. FOCUS ON PERSONALITY

People buy from people they know, like and trust. If the only content you’re posting is educational or about your industry and never features your personality – you’re missing the point of social media.

Social media is just that…SOCIAL.Consider posting once a week something that’s important to you…something personal that your perfect client would enjoy knowing about you.

When writing your captions, consider the type of personality you want consuming that content.

Are they…

Dominant-type who wants the “bottom line” and focused on results?
Influencer-type who is positive and enjoys fun interactions?
Steady-Relator-type who is easy-going, collaborative and wants peace and harmony in their life?
Conscientious-type who is non-emotional and focused on data and facts?

When you consider WHO will be consuming your content, your messaging needs to trigger the emotions of the type of personality who is most likely to buy from you.

2. CONSISTENCY IS KING

Whether you have hired someone to manage your social media or are doing it yourself, one thing is certain on ANY social media platform.

When you’re consistent with posting and engaging, you will 100% grow your network online.

Here’s my rule of thumb…. You need to post at least three times a week on the social media platform that your perfect client is likely spending most of their…

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Softphone Starter Guide: Learn The Basics

Nextiva is our top pick for the best cloud-based phone systems because of its enhanced ability to manage high-call volumes and incredible UCaaS offerings. Give Nextiva a try today.

If you’re considering switching to VoIP, chances are you’ve heard of softphones or software telephones. But you may not fully understand what they are or how they work. And that’s totally okay—it’s why we’ve created this guide.

Whether you‘re an SMB owner or an IT manager looking to implement a softphone into your business, we’ll tell you everything you need to know to get started, including how it works, its advantages, and potential drawbacks.

The 15 Best Cloud-Based Phone Systems

If you’re looking for a reliable softphone provider, check out our best cloud-based phone system guide to make the right choice.

Nextiva — Best All-Around Cloud-Based Phone System
RingCentral — Best for Hybrid or Remote Work
Ooma — Easiest Setup for Small Businesses
Zoom — Affordable Call Monitoring
Dialpad — Most Flexible
GoTo Connect — Easiest Call Flow Manager
8×8 — Best for Global Companies
Avaya — Best for Toll-Free Phone Calls
Google Voice — Best for Solopreneurs
Grasshopper — Best for the Basics
OpenPhone — Best for Multiple Numbers
Aircall — Most Unique Call Management Features
11Sight — Best for Sales and Marketing Teams
Net2Phone — Best for Reception Management
Webex — Best for Hardware Integration

What is a Softphone?

A softphone is an installable desktop and mobile phone app that lets you communicate over the internet. It functions much the same way as a regular phone app.

Users can dial numbers…

Episode 2006 Scott Adams: Lots Of Conspiracy Theories Confirmed This Year. Big Things Coming

Content:

Watergate was a deep state operation
Whiteboard: Odds of War With Cartels
Dan Crenshaw’s Declare War on Cartels bill
Do the Mexican cartels own Biden?
Medicare paid rehab scam
A functional drug rehab solution
If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topicsto build your talent stack, please see scottadams.locals.com for full access to that secret treasure.

Podcast: Play in new window | Download

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Testimonial Advertising: Customer feedback as promotion

Creating a video is a creative process which involves a lot of brainstorming, editing and producing. But the success of your video does not 100% rely on the quality or originality of that video.

Whether your video is going to be a success is determined by how many people will be able to find it and watch it.

Don’t underestimate the discoverability of your video. It may make or break your whole video marketing strategy performance.

One of the biggest channels that can drive findability of your video is search engine optimization, i.e. optimizing your video page for it to rank in search engines (mainly Google and Youtube search) for relevant keywords.

And one of the most important SEO elements of any page is its title.

What is a Youtube title?

“Title” is what you see on the browser tab when you open any Youtube page:

It is controlled by the “Title” field which is required when you upload your video to Youtube:

In the code of the page the title can be found within tags.

On a Youtube video page, the title is also repeated underneath the video as the main heading making it also an on-page SEO element.

Youtube allows you to enter up to 100 characters to the title field and I recommend making the most of those 100 characters.

How can titles impact the findability of your video?

Page titles are key on-page SEO elements because they do both:

Page titles are direct ranking factors (Google uses them to understand what the page is about)
Page titles impact click-through by being the most visible parts of standard search snippets.

In that respect, Youtube SEO is not much different from any other types of SEO. The only slight difference is Youtube videos also get an additional section in organic results which you can target: Page titles are also included next to video thumbnails in video carousels:

Since titles are so important for your video findability and clickability, spend some extra time brainstorming effective video titles. Here are a few ideas:

How to create an effective Youtube title

1. Include your keyword

This is important in the context of this article. Keywords are still very important for SEO because they still help search engines understand the main topic of your page.

Keyword research is also a great way to estimate a demand for any topic (by looking at the search volume).

Identifying your main keyword and including it into the page title will help that video page rank for that keyword driving views for your video and…

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Grasshopper Review – How Does Grasshopper Stack Up?

With over 135,000 users, Grasshopper is one of the most trusted phone service providers for small businesses on the market. Grasshopper stacks up well against the other products on our list of best phone services, as it offers more customer support and no restrictions—making it an excellent choice for small businesses.

Priding itself on separating personal work from business work at a low cost, Grasshopper is the best phone service provider for small business owners and solo entrepreneurs.

With multiple product offerings that help users improve their phone service, the system can transform your business and increase clientele by providing a more professional phone service with custom greetings and extensions.

Grasshopper Pros and Cons

Pros

High mobile functionality
Affordable at $28 per month
Easy-to-use interface
Unlimited calls

Cons

Voicemail transcription issues
Fewer app integrations
No video conferencing capabilities

Compare The Best Cloud-Based Phone Systems

We reviewed dozens of cloud-based phone systems and narrowed them down to the best options.

See Top Picks

How Grasshopper Compares to Top Virtual Phone System Software Providers

Compared to the top five other best cloud-based phone systems, Grasshopper comes in at number three, because it offers unique features for small teams at an affordable price.

Grasshopper takes this position in our top list because most of the other phone systems offer better packages for office settings and are a tad cheaper. However, this doesn’t mean that your business won’t benefit from Grasshopper. With a focus on small businesses or solo side businesses, Grasshopper is the easiest way to find a unique variation of phone numbers and make unlimited calls, unlike our top picks for phone service providers.

In terms…